For any business, success depends upon the customer. This course will help you understand who your customers are, what they want and how to deliver it.
You’ll start by examining your organisation’s goals and mission statement, and what it promises to deliver to the customer.
You’ll look at the different types of customer feedback and how to collect it before moving on to learn how to make sense of customer data and present it to others. You’ll also look at the main laws covering customer confidentiality
The course also covers ways of improving the products or services you supply to your customers by employing continuous improvement techniques.
Course code: 101023SM040